Introduction
Gaps in Existing Apps
- Most websites like Kayak only help you with flight and hotel bookings, without focusing on the other aspects of planning a trip.
- Apps like Yelp can only be reliable in countries where the app usage is heavy.
Role
I facilitated in Double-diamond process and competitive analysis also participated in many other processes like MOSCOW, Card sorting, Persona, Heuristics, Usability Testing. Conduct one on one interview for user research drew sketches and the wireframes.
Assets
Software Required: AdobeXD, Lucid Chart, Survey Monkey, MS suite
Techniques: Double-Diamond Process, Paper-Prototype, Wireframe, Survey, One-on-one, MOSCOW, Competitive Analysis, Self Benchmarking.
Time: 3 Weeks
Team: Jennifer Rhau, Kajal Purwar, Sanchita Ochani
Problem
When people are traveling to a different country or culture, they do not have enough resource & information to explore the new neighborhood, so either they go for a travel agent or look for a local guide.
Solution
Traveling is such a tedious task, we wanted to ease the experience.
We decide to make an application for travelers who can enhance the planning process of the trip like Budget, To-do List, Reminder, Itenery, Offline Maps, and many more.
Personas
This is Naiomy from Paris, Currently working as Manager at Dyckman Farmhouse Museum, She like history, traveling and reading, She has traveled more than 15 countries.
Apart from work, she is always ready to try new thing and explore the nearby area. She spends her weekends in networking and meetups also she likes teaching and investigating the history and mostly she attends events and conference on a regular basis around the globe.
Name: Naiomy Rodriguez
Age: 30
Profession: Manager at Museum
Hobbies: History, Reading, Traveling, Exploring, Music.
- She struggles to make an itinerary as She is a working woman.
- She feels difficult to recall all stuff to carry and she takes many days to plan everything accordingly.
DISCOVER
Research Outcomes
- Users hate packing.
- Users can’t keep track of their expenses.
- Users struggle with planning.
MOSCOW
DEFINE
HEURISTICS
User Control And Freedom
Flexibility And Efficiency of use
Consistency and standards
Aesthetic and minimalist design
Match between system and the real world
Usability Testing
Major Changes in Itinerary
Major Changes in Budget
DELIVER
Usability screener
Travel Notification
Scenario: You are going to London and you want to get reminders about flight details
Task: Enter (flight) details
Itinerary
Scenario: You are planning a trip to NYC for the first time. You’ve decided you will go see your first Broadway show and get dinner after with some friends
Task: Add Broadway show from 6-9 and Dinner from 9-11 on your to-do list
Budget
Scenario: You're planning your trip to Cancun. You’ve set a max budget of $1200, but are about to add as a venture that is $100 over budget.
Task: Deal with over budget message and act accordingly.
Suggestions
Scenario: You’ve taken a trip to Berlin, the restaurant you had decided on is not as appetizing as expected.
Task: find a new restaurant
To-Do
Scenario: After finishing with your budget, you remember you’ve forgotten to add something some items to your to-do [packing] list
Add “Pack charger to packing list”
Screener:
Do you plan to travel in the future?
Do you do research before going on a trip?
Questions:
1) What inspires you to go to a new place?
2) Can you tell me how you create your itinerary i.e. What is your process?
[P] How detailed do you make your itinerary?
3) Can you walk me through your most recent trip planning experience?
4) How do you manage your expenses for a trip?
5) How long does the planning and organizing your trips usually take?
What are some important factors you consider while planning for a trip?
Q6 When you plan your trip, how often you depend on the traveling agent.
- o Never
- o Very Less
- o Sometime
- o Mostly
Q7 what are some important factors you consider when planning for a trip?
Q8– What tools do you use to make decisions about it? Are they helpful?
Q9 During your trip, which is your most concerning part of your journey ( rank in order)
- o Time
- o Budget
- o Accommodation
- o Sites
Q10 When you are at your destination site, what you prefer, Their local transport system of Private Cab Services and why?
Q11 How you deal with currency change (if applicable).
Q12 on an average, How much you are able to cover the Trip plan that you have a plan before starting it.
Demo Link
https://xd.adobe.com/view/70752850-a516-497e-57ce-e52e2a524de5-0644/?fullscreen
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